Privacy Policy


Last updated: 9/29/25

Welcome to FortWayneBrides.com (the “Site”, “we”, “our”, or “us”). This Privacy Policy describes how we collect, use, disclose, and protect personal information from visitors and users of our Site, as well as your rights in relation to that information.

1. Information We Collect

We may collect the following types of information:

a) Information You Provide Directly

  • When you register as a bride, vendor, or otherwise fill out forms (e.g. contact forms, vendor registration, bride registration), you may provide:
     • Name
     • Email address
     • Postal address
     • Phone number
     • Company / business name (for vendors)
     • Other information relevant to your bridal or vendor profile

  • When you contact us (e.g. by email or contact form), you may provide communications, comments, or attachments.

b) Automatically Collected Information

  • When you visit or interact with the Site, we may automatically collect technical and usage data, such as:
     • IP address
     • Browser type and version
     • Device type and operating system
     • Referrer URL (i.e. the previous web page you visited)
     • Pages you view, links you click, how long you stay, and navigation paths
     • Date/time stamps

  • We might use cookies, web beacons, pixel tags, and similar tracking technologies to collect such data and to facilitate our services.

c) Third-Party Sources

  • We may receive information about you from third-party services or partners (for example, if you register via a social login or via an external service, if applicable).

  • We may use analytics or advertising partners who provide reports and aggregated statistics (e.g. Google Analytics, Facebook Pixel, etc.).

2. How We Use Your Information

We use the collected information for purposes including:

  • To operate, maintain, and improve the Site, features, and user experience

  • To process and manage your registration (as a bride or vendor)

  • To communicate with you (e.g. sending confirmations, updates, newsletters, or promotional messages)

  • To respond to your inquiries, questions, or requests

  • To send you marketing communications or offers (with your consent, where required)

  • To analyze usage patterns, trends, and preferences

  • To detect, prevent, or address technical issues, security breaches, or fraud

  • To comply with legally required reporting, or to protect rights, property, or safety

3. Legal Bases for Processing (if Applicable)

If applicable under law (for example, under GDPR or similar), we rely on one or more of the following bases:

  • Your consent (e.g. receiving newsletters or promotional messages)

  • Performance of a contract or our obligations to you (e.g. processing your registration)

  • Our legitimate interests (e.g. improving the Site, providing support, security)

  • Compliance with legal obligations

4. Disclosure of Your Information

We may share or disclose your information under these circumstances:

  • Service Providers & Business Partners: to third parties who assist us in operating the Site or performing our business functions (e.g. hosting providers, email services, analytics, payment processors)

  • Vendors / Exhibitors / Brides: Where you have registered or partnered, basic profile information may be shared with other users (for example, vendors may view certain vendor registration data)

  • Legal Requirements & Protection: when required by law (e.g. subpoena) or to protect rights, property, or safety

  • Business Transfers: in the event of a merger, acquisition, or sale of all or part of our assets, user information may be transferred

  • Aggregated / De-identified Data: we may share data in a form in which it cannot reasonably be used to identify any individual

We will not sell your personal information to unrelated third parties (unless we inform you and obtain consent where legally required).

5. Cookies, Tracking & Advertising

  • We use cookies and similar technologies to store preferences, track user behavior, and provide personalized features.

  • You may have the option to opt out of certain tracking (e.g. via browser settings or “Do Not Track” options).

  • Third parties (e.g. advertising networks) may use cookies or web beacons to serve ads based on your browsing activity.

  • We may allow you to opt out of targeted advertising via industry opt-out mechanisms (e.g. Network Advertising Initiative, Digital Advertising Alliance, or your device settings).

6. Data Retention

We will retain your personal information only as long as necessary to fulfill the purposes in this Policy or as required by law. After that, we may anonymize or delete the information.

7. Security

We strive to implement appropriate technical and organizational measures to protect your personal data against unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights & Choices

Depending on your location and applicable law, you may have the following rights:

  • Access: to request a copy of your personal data

  • Correction: to request correction or updating of your information

  • Deletion: to request deletion of your personal data

  • Restriction or objection: to restrict or object to certain processing

  • Portability: to request transfer of your data to another service

  • Consent withdrawal: if processing is based on consent, you may withdraw your consent

  • Opt out of marketing communications

To exercise these rights, contact us using the contact details below. We may require verification before acting on your requests.

9. Children’s Privacy

Our Site is not intended for children under the age of 13 (or such age as may be applicable in your jurisdiction). We do not knowingly collect personal information from children under that age. If we discover we have inadvertently collected such information, we will promptly delete it.

10. International Transfers

If you are visiting our Site from outside the United States, your information may be transferred to, stored, or processed in the U.S. or other jurisdictions where our servers or service providers operate. By using the Site, you consent to those transfers consistent with this Privacy Policy.

11. Links to Other Sites

Our Site may contain links to third-party websites (for example, external bridal vendor sites or registration portals). We are not responsible for the privacy practices or content of those external sites. We encourage you to review their privacy policies.

12. Changes to This Privacy Policy

We reserve the right to modify or update this Privacy Policy at any time. When we do, we will update the “Last updated” date above and, where appropriate, provide notice to users (e.g. via website banner, email). Your continued use of the Site after changes means you accept the revised policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:

Fort Wayne Brides